How successful have you been creating demand with today’s new breed of CIO?

Join us for this 30 minute complimentary webinar to gain an executive perspective on where – and how – you can offer value relevant to today’s CIOs.

Register Today

Date:  February 18, 2010 
Time:  11:30am ET | 8:30am PT | 16:30 GMT

About the Webinar

Today, CIOs are commonly members of their organization’s executive committee. They’re expected to be a driving force behind growth strategies. They’re challenged to address business issues such as:

• How well are we anticipating customer and market shifts?
• What new product opportunities does our customer data suggest?

This session will equip you to initiate CIO selling opportunities around:

• The new metrics by which today’s CIOs are compensated 
• 5 surprising trends that too few sellers play to their advantage 
• How to capitalize on the emerging partnerships between CIOs and other executives 
• What to do – and not do – around cloud computing and mobile capability initiatives 
• Positioning your value in sync with the 3 key roles successful CIOs must execute

About the Series

The popular series is led by acclaimed speaker James Melillo, this fast-paced, information-packed webinar series is designed to provide sales professionals with timely, actionable insights to sell to financial decision makers and executives. Each live session of this complimentary webinar series runs approximately 30 minutes followed by audience Q&A.

Receive notification of upcoming events and resources

View upcoming events in the Buyer’s Perspective Series

Sample recorded excerpts from previous webinars

Opportunity Mining: The 5-Minute Guide to Income Statements, the next session in our complimentary webinar will take place Thursday, August 20th at 8:30AM PDT/11:30AM EDT.

Register Today!

ABOUT THIS SESSION
The customer executives you want to engage are intimately familiar with their company’s most recent results, are you? For customers large or small, for profit or non-profit, their income statement clearly signals where you can help them improve performance. As new income statements are issued regularly, developing a practice to analyze this information is an ideal means to keep both you and your account plan current. Join us for this non-technical webinar where you’ll learn how to read the story behind your customer’s numbers through:

· The 4 key focus points within an income statement
· Trends relative to historical performance
· Trends relative to peer group performance
· Avoiding areas where you should not spend time

ABOUT THE SERIES
The popular series is led by acclaimed speaker James Melillo, this fast-paced, information-packed webinar series is designed to provide sales professionals with timely, actionable insights to sell to financial decision makers and executives. Each live session of this complimentary webinar series runs approximately 30 minutes followed by audience Q&A.

Receive notification of upcoming events and resources

View upcoming events in the Buyer’s Perspective Series

Sample recorded excerpts from previous webinars