From the monthly archives:

January 2010

Quick Reference: Finding the Information

January 20, 2010

Download guide on which documents are most useful and which sections to read within those documents.
Research and preparation are critical for successfully engaging and selling with buyer’s side perspective.  Download this Finding the Information to help guide you on which documents are most useful and which sections to read within those documents.
US Letter (PDF 1,389KB) [...]

How to Quantify Your Value with Financial Services Customers

January 14, 2010

While the Financial Services industry has been in the news a lot lately, the metrics such customers use for managing performance are rarely mentioned. Here’s a look at this industry’s unique metrics.
While the Financial Services industry has been in the news a lot lately, the metrics such customers use for managing performance – the metrics [...]

The CIO’s Business Metrics

January 5, 2010

How do you effectively sell to Chief Information Officers? What are their drivers? A CIO responsible for multiple business units shares his first hand experience.
Insight #1: Know Me Before You Meet Me
Before you enter my office, know me. That may seem challenging since I don’t issue shareholder letters or get written up in the [...]

info@conversation.com | Privacy Statement | © 1990-2009 Executive Conversation All rights reserved.