Executive Focused Selling for Public Sector Sales

Business Acumen for Building Public Sector Expertise and Revenue

Align Your Solutions with Public Sector Service Goals

By and For the People: Successful sellers to public sector customers recognize that government agencies and educational organizations measure performance differently than private business. Efficient service delivery is the goal, not net profit.

At the end of this workshop you will be able to:

  • Credibly engage around how your solutions link to the service mandates and goals most important to senior officials
  • Obtain and understand agency financial budgets and operational information to identify sales opportunities
  • Grasp the political aspects of decision-making and the unique needs of federal, state, local and educational agencies

Meet Public Sector Objectives

EFS – Public Sector prepares you for the unique opportunities and challenges of selling to public sector executives. You’ll develop an understanding of the political realities that motivate elected and appointed officials and devise sales strategies that meet organizational objectives such as

  • Enhancing revenues and collection
  • Achieving cost reductions
  • Improving staff productivity and budget predictability
  • Ensuring program and regulatory compliance
  • Decreasing time-to-service rollout

Workshop Delivered by Executives

EFS – Public Sector is an intensive program that gives you the opportunity to interact with accomplished executives who have managed large government operations. They deliver invaluable insight into the mindset and mission of public sector executives.

Selling to organizations outside the U.S.?

EFS – Public Sector is available on a select basis for sales teams outside the United States. Please talk with your Executive Conversation sales executive for specific country options.