Grow Channel Sales Volume
The Match Game: Improving channel performance means optimizing the volume of channel partner
resources dedicated to selling your solutions. Are you spending too much time addressing complaints,
resolving basic issues or managing other activities that don’t build sales volume?
EFS – Channel breaks you free from this low-return routine by aligning initiatives to a channel partner
executive’s business performance objectives.
At the end of this workshop you will be able to:
- Effectively engage channel executives in strategic conversation
- Execute initiatives that heighten end-user activity and ultimately boost sales volume
- Prioritize your investment in sales engineers, sales support and sales training initiatives to optimize ROI
- Tailor programs for various types of channel partners - VARs, VADs, retailers, OEMs, systems integrators
- Understand specific requirements of channel accounts of varying sizes
Workshop Delivered by Executives
During the program you team will interact with the executive leading the session
– a seasoned C-level executive with experience leading organizations that leveraged channel models
– to develop an action plan and proposal to present to the channel partner executive you’ve identified.
You’ll engage in role-playing activities and practice effective ways to deliver a major proposal
to their channel partner executive.