BUYER'S PERSPECTIVE WEBINAR SERIES

Delivered by our acclaimed Consulting Executives, each live session of this complimentary webinar series runs approximately 30 minutes in length followed by audience Q&A. Sample these recorded excerpts from previous events and subscribe to receive notification of upcoming events.

EXCERPTS FROM PREVIOUSLY DELIVERED EVENTS

Opportunity Mining: The 5 Minute Guide to Income Statements

James Melillo | August  20, 2009
For customers large or small, for profit or non-profit, this non-technical webinar shows how their income statement signals where you can help them improve performance.(5:09)

Gaining RAPID Customer Insight

James Melillo | March 12, 2009
Whether your portfolio consists of publicly traded or privately held, large or small customers, our RAPID Customer Insight process helps you quickly gain insights to differentiate yourself from the competition. (6:04)

Securing Executive-level Sponsorship: An Insider's View

James Melillo | February 12, 2009
How do executives decide which sales professionals they meet with or sponsor within their organization? Gain an insider's view on securing and sustaining executive sposponsorship relationships. (4:39)

6 Ways to Give Your Account Plans Some Muscle

James Melillo | January 8, 2009
Gut instinct driving a lot of your account planning?  Hear a CFO's perspective on front end steps to apply a business filter on what should go into your plan. (6:25)

Securing CapEx Funding Today: Selling into the slowdown

James Melillo | November 20, 2008
Customers have dramatically changed how they're evaluating capital expenditure investments amid today's economic uncertainty. How have you changed your engagement strategies in response? (5:45)

Other Archived Events

Gaining and Maintaining Access to the Executive Suite

Presented by Bob James October 7, 2008 Listen or download to this podcast (27:34 / 25.2Mb) interview with ES Research Group on an executive’s perspective at at sales professionals, ROIs and business acumen.

Engaging Customer Executives: An Insider’s View

Presented by James Melillo April 28, 2008 This is a 5 minute excerpt from a session to delivered to the Strategic Account Management Association on what executives expect when meeting with sales professionals.